Hollywood’s Go-To Product Placement Company
Product Placement in Television and Movies refers to the strategic integration of Branded Products or Services within Television and Film Productions. It is a form of Brand Awareness and Consideration Building that aims to subtly promote specific Brands or Products by seamlessly incorporating them into the storyline or visuals of a Production. This marketing technique has become increasingly prevalent in recent years, as marketers recognize the significant exposure and influence television holds over audiences.
The benefits of product placement in television are numerous. First and foremost, it allows companies to reach a wide and diverse audience at significantly lower costs than traditional marketing. Popular TV and Film Productions attract millions of viewers, providing extensive exposure for the featured products. Moreover, by incorporating products within the context of a show, marketers can tap into the emotional connection viewers have with their favorite characters and storylines. This connection enhances the likelihood of brand recall and creates a positive association between the brand and the show.
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Screen grabs are exactly as they aired • no cropping or zooming-in needed to make them look better than they actually are • over 1,000 examples of aired placements on this site - no other agency comes close to matching the depth and breadth of these results!
Eclipse Worldwide Specializes and Leads the Industry in Organic, Fee-Free Product Integration in Television and Film Productions. It has placed over 170,000 Products seen in over 30,000 Episodes, with a value of over 10 Billion Dollars, reaching over 100 Billion viewers for its’ clients. Eclipse never pays fees to productions, agencies, actors or studios.
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